According to the latest report from the municipal Department of Tourism, the estimated total number of visitors to Da Nang in 2023 is poised to surpass 7.4 million, marking a significant and commendable doubling of the figures observed in 2022. Impressively, this figure is equivalent to a remarkable 93% of the pre-COVID-19 levels recorded in 2019 before the global pandemic disrupted travel patterns.

Breaking down the visitor statistics further, international arrivals are anticipated to contribute substantially to this surge, with an estimated figure exceeding 2 million. This projection reflects an exceptional fourfold increase year-on-year, showcasing Da Nang's growing allure on the global tourism stage and reaching an impressive 62% of the 2019 benchmark. Simultaneously, domestic holidaymakers are playing a pivotal role in this upswing, with their numbers amounting to 5.4 million. This marks a robust 69% growth from 2022 and a noteworthy 119% equivalent compared to the figures in 2019.

The surge in visitor numbers is not only a testament to Da Nang's resilience but also indicative of the city's strategic efforts to position itself as a premier tourist destination. The total revenue from accommodation, catering, and travel services is projected to soar to 28 trillion VND (equivalent to 1.2 billion USD), representing a substantial 67% increase from 2022. Importantly, this revenue projection is equivalent to an impressive 133% of the figures observed in 2019, underscoring Da Nang's robust recovery and its growing significance in the global tourism landscape.

Recognizing and capitalizing on its potential, Da Nang has identified five key product groups to optimize its offerings. These include

. By strategically focusing on these sectors, Da Nang aims to not only sustain its current growth trajectory but also ensure a diverse and enriching experience for the myriad of travelers exploring this alluring beach city in Vietnam.

For travelers seeking a more personalized and enriching experience in Da Nang, consider leveraging local insights through Tubudd's local guide booking platform. By connecting with knowledgeable locals, you can delve deeper into the city's cultural nuances, discover hidden gems off the beaten path, and gain a genuine understanding of daily life in Da Nang.

Book a local buddy for your next trip to Da Nang to get authentic experience in the best beach city in Vietnam!

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